The Importance and Key Steps to Defining Your Niche – Interview with Matthew Gardener

29 Dec The Importance and Key Steps to Defining Your Niche – Interview with Matthew Gardener

Posted at 15:17h in Marketing by

In this interview with Matthew Gardener, a business consultant, we discuss

  • The importance and key steps in determining your niche
  • Why is it crucial for your success that you narrow your focus to a specific problem and person
  • Avoiding burnout and stress by not only having the skillsets but also the passion for the clients you choose
  • Importance of a long term vision & culture and obstacles when you are stepping out of the day to day business

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Brad Cote
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Brad Cote is dual licenced health practitioner and successful clinic owner from Canada (where healthcare is free). He is the founder of Link Performance Therapy a successful cash-pay private practice with a focus on athletes. He has grown his clinic from zero to 7-figures revenue within 18 months of operation using a combination of proven structures, systems and strategies that he now shares with healthcare business owners across North America who are looking to gain new patients and grow their business.