04 May This Was A Major Foundation For The Majority Of My Business Success
Having A Deep-Level Understanding of My Perfect Clients Was A Major Foundation For The Majority Of My Business Success
To have a business that stands out from the rest, your business structure, marketing campaigns, service offerings, and visionary direction should all be built around how you can best serve your clients better than your competition.
To do this, a business must extensively understand their prospects & clients’frustrations, fears, wants, goals and more.
Having this detailed information is critical to understand, along with solid grasp on what services or products the client has tried before in an attempt to solve their problem, what is holding them back from making a decision and investing with your services, what information they need to know prior to buying, and how to best help them achieve their desired outcomes more effectively & efficiently.
The business who has this deep understanding can then align their marketing systems and strategies to best reach and speak to how their service can help and in return the business who serves their clients better than their competition will set themselves apart from being another option to the only option.
In return these businesses thrive even in economic downturns, making more profit, getting better results and impacting more lives.
I started learning about the importance of truly understanding my “perfect client” from early mentors such as Dan Kennedy & Jay Abraham and implementing what I learned has been exponential in my results.
Maybe you have a perfect client in mind already and just need some more clarity or are taking your first steps towards understanding who your perfect client should be. I recorded a free training walkthrough to help you get crystal clear.